Capability evaluation of railway enterprise based on customer value creation

Chunhua Xin, Jin yu Zhao, Xing chen Zhang
2010 2010 3rd International Conference on Computer Science and Information Technology  
In an increasingly competitive transport market, railway companies need pay attention to competitive power management based on customer value. In order to provide theoretical guidance for enhancing enterprises competitiveness , the paper studies the capability framework from the view of discerning and satisfying customer demands, and appraises enterprise capability with multilevel fuzzy synthetic evaluation approach. It is considered that enterprise's capabilities framework may be made up of
more » ... r types, i.e., marketing capability, learning capability, operation capability, and flexibility capability. Marketing and learning capability decide whether a firm is able to discern exactly the key demands of customers, while operation and flexibility capabilities reflect the level of satisfying customer demands. Example analysis indicates that the multilevel fuzzy synthetic evaluation approach is more suitable to evaluate enterprise capabilities based on customer value. And contributing factors and restrictive factors can be found through adopting this method, which will be helpful for the further development of railway enterprise.
doi:10.1109/iccsit.2010.5564889 fatcat:ugy7k2darfhyjfex5osmdtjnem