A copy of this work was available on the public web and has been preserved in the Wayback Machine. The capture dates from 2022; you can also visit the original URL.
The file type is application/pdf
.
Effect of online marketing on cloth business growth in Tanzania: A case study of Arusha City
2021
Issues in Business Management and Economics
This study sought to establish the effect of online marketing on cloth business growth in Tanzania, a case of Arusha City through the quantitative approach. The sample of three hundred and thirty five (335) cloth business owners in Arusha City were selected through simple random sampling but the response rate was three hundred (300) respondents which is 89.5% of the total sample. Descriptive statistics was used to analyze the data. The study established that cloth business people participated
doi:10.15739/ibme.21.008
fatcat:jhfrbsaptzhtxllvhk3d4zxvle