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Eight of the top ten consumer health information websites in Canada have a Twitter feed. The Twitter feed of the Canadian Cancer Society (CCS) has thousands of tweets and followers. The CCS Twitter feed utilizes many Twitter features, including retweet, hashtags, InReplyTo, URLs, and multimedia. Moreover, the CCS Twitter feed projects a positive message about conquering cancer. The majority of Twitter posts (tweets) pertain to established CCS events: Daffodil Day/Month and Relay for Life.doi:10.5596/c2012-026 fatcat:4l5nvlie3fghxgtscgeqgg4lyu