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Let's not be indifferent about robots: Neutral ratings on bipolar measures mask ambivalence in attitudes towards robots
2021
PLoS ONE
Ambivalence, the simultaneous experience of both positive and negative feelings about one and the same attitude object, has been investigated within psychological attitude research for decades. Ambivalence is interpreted as an attitudinal conflict with distinct affective, behavioral, and cognitive consequences. In social psychological research, it has been shown that ambivalence is sometimes confused with neutrality due to the use of measures that cannot distinguish between neutrality and
doi:10.1371/journal.pone.0244697
pmid:33439891
fatcat:ertc534nbzakvggjw7avr5zn6i