The legacy of Steve Jobs

Michael A. Cusumano
2011 Communications of the ACM  
U C h h a s B e e N written about Steve Jobs since his announcement in August 2011 that he was stepping down as CEO of Apple and his death less than two months later in October. In the past, I have been disappointed that Apple did not pursue a more "open" strategy for the Macintosh (1984) as well as early versions of the iPod (2001), iTunes (2003), and the iPhone (2007) (see "The Puzzle of Apple," Communications, Sept. 2008). I have noted that Apple did become a better platform leader,
more » ... , and in May 2010 topped Microsoft to become the world's most valuable technology company (see "The Resurgence of Apple," Communications, Oct. 2010). Jobs probably did not care much about what professors write or what other companies do; he always followed a unique path in life and in business. Nonetheless, anyone who cares about technology and innovation, or the type of entrepreneurship that Americans should be most proud of, should take the time to reflect on the career and contributions of Steve Jobs.
doi:10.1145/2043174.2043184 fatcat:f22rszermngapht5khnirzrequ