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Digital Media Impact on SMEs Performance in Kingdom of Saudi Arabia
2021
European Journal of Business and Management
As well as examine the consequences of the kingdom of Saudi Arabia faces a drop in income, especially with the SMEs due to the Covid-19 and their effect on them. Digital media play an essential role in the impact on SMEs performance in the kingdom of Saudi Arabia. This study aims to identify how different small and medium companies utilize digital marketing; digital networks should be investigated for their impact on firm profitability and examine the consequences of various internet marketing
doi:10.7176/ejbm/13-24-05
fatcat:wh75hk5xafa7jfrn6ggpeewk64