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The continuing expansion of Internet media consumption has increased traffic volumes, and hence congestion, on access links. In response, both mobile and wireline ISPs must either increase capacity or perform traffic engineering over existing resources. Unfortunately, provisioning timescales are long, the process is costly, and single-homing means operators cannot balance across the last mile. Inspired by energy and transport networks, we propose demand-side management of users to reduce thearXiv:1605.09471v1 fatcat:xcdo6tb3rzg7hdfccmhnzhtgyq