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A Study of E-commerce Adoption by Nepalese Tourism Website: Contain Analysis
2020
Journal of Tourism, Hospitality and Sports
This study conduct to evaluate e-commerce features adopt by Nepalese tourism websites through content analysis. Information on the website plays a vital role to influence traveler. This study analyses 41 different features of the website of the Nepalese tourism industry. In this research in total examining 120 website's features, and these features are divided into six dimensions: product information, non-product information, reservation, payment, functionality and customer relationship
doi:10.7176/jths/46-04
fatcat:hhrph5dzrrbinojmxgu3vvbdfi