WHY DO COMPANIES USE FLEXIBLE FORMS OF EMPLOYMENT?
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Every company wants to be profitable and have the best employees working for them. In order for a company to attract the best work force, they have to adapt themselves to current demands of labor market trends. There are many ways of attracting and motivating current and future employees such as providing various financial and non-financial benefits. One of the benefits is to provide flexible working environment for employees. Therefore, in era of advanced technologies, employees and job
... are keener to work for an employer, who is willing to provide flexible forms of employment. Flexible forms of employment are understood as the ability of an employer to provide various forms of employment, such as: part-time work, telework / work from home, job rotation, etc. for his/her employees, without any restrictions. Not every employer is willing to provide such employment benefits for his/her workforce. For this reason, the aim of this paper was to show another point of view of the constantly changing demands within labor market. Due to providing the statistical data of the current market trends within the labor market, the predictions of the upcoming directions of the trends can be made. The purpose of this paper is to show what are the flexible forms of employment, what advantages and disadvantages do these forms bring along, and up to what extend do current employees use such forms of employment. The findings were supported by data, which were obtained from Eurostat, as well as by conducting empirical research method. There was also a survey distributed amongst 150 people, from which 33 were owners/ managing directors of companies within EU countries, in order to obtain firsthand information. In conclusion, after conducting literature and market research, is shown that more people are willing to work for an employer, who provides non-financial benefit such as flexible forms of employment. It is also shown that the number of employers who provide this benefit constantly increases within EU countries.