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This study aims to determine and analyze whether Customer and Cash Back Experiencehave a simultaneous and partial effect on consumer decisions to transact through E'Commerce Tokopediaduring the Lockdown Pandemic Covid-19 in Banjarmasin. This type of research is quantitative descriptive with multiple linear regression analysis with the help of software. SPSS analyzed from primary data totaling 100 respondents who were taken using themethod stratified judgment sampling to the people ofdoi:10.31961/positif.v7i2.975 fatcat:22u6nrqtavd2tpll3fcvirckia