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The Reverse Logistics has been object of great interest by the whole community. In Portugal, Reverse Logistics is an unfamiliar word in the business world. Due to this fact, that will be interesting to analyze and characterize the Portuguese companies' perspective based on three aspects: The Concept, the Returns and the Environment. For this, semi structured interviews were applied to ten Portuguese companies of different dimensions and industrial sectors. The results showed all the largedoi:10.14488/bjopm.2016.v13.n3.a9 fatcat:2vsc42wkxvfd3bxvns3rowpw4m