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An Empirical Investigation of the Association between Creative Advertising and Advertising Effectiveness in Pakistan

Wisal Ahmad, Zahid Mahmood
<span title="2011-04-29">2011</span> <i title="Canadian Center of Science and Education"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/dr2kh7ng4jd3ri36cdamnsvomu" style="color: black;">International Journal of Marketing Studies</a> </i> &nbsp;
Hence, besides the increased number of television channels in Pakistan since 2003, the increased surfing of internet users over the web has further added to media clutter in Pakistan.  ...  However, as was expected on the basis of series of research studies about the effects of advertising exposures, this study also found that advertising exposures have an interactive influence on the evaluation  ...  Dear Respondent, You wrote the Names of different brands in this research study. Please indicate on the following scale how much you were familiar with these brand names before?  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.5539/ijms.v3n2p32">doi:10.5539/ijms.v3n2p32</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/q2wlkfbbdzel3bysuatwj2rvw4">fatcat:q2wlkfbbdzel3bysuatwj2rvw4</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20170809103515/http://prr.hec.gov.pk/thesis/750s.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/c1/e9/c1e9b1e3ad954a5ca09a6a4cae9db3005040168e.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.5539/ijms.v3n2p32"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

AN EMPIRICAL STUDY ON RELATIONS BETWEEN GOVERNANCE AND SUSTAINABILITY IN BULGARIAN AGRICULTURE

H. Bachev
<span title="">2018</span> <i title="Taras Shevchenko National University of Kyiv"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/joih3uhcurfk5ofy3llnqh2ivu" style="color: black;">Vìsnik. Kiïvsʹkogo Nacìonalʹnogo Unìversitetu ìmenì Tarasa Ševčenka. Ekonomìka</a> </i> &nbsp;
The user can interact with the system in order to modify or update personal data through forms or recall information.  ...  the strength of connections between variables studied, and the multivariable regression analysis used to test hypotheses H1 to H4.  ...  Source:http://www.ebizmba.com/articles/social-networking-websites (29/03/2016) Facebook users can sign up, after declaring an e-mail, filling in personal information such as name, last name, address,  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.17721/1728-2667.2018/198-3/1">doi:10.17721/1728-2667.2018/198-3/1</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/72dccyppxbgsjgmq6u6t62vt7q">fatcat:72dccyppxbgsjgmq6u6t62vt7q</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20190429070110/https://icodecon.com/images/docs/proceedings_2017_3_18.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.17721/1728-2667.2018/198-3/1"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Did the learning agenda of the World Bank-administrated Health Results Innovation Trust Fund shape politicised evidence on performance-based financing? A documentary analysis

Lara Gautier, Valéry Ridde
<span title="2018-12-17">2018</span> <i title="Universidade Federal de Goias"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/4tal4hvqozhrnfterz5dnslsda" style="color: black;">Sociedade e Cultura</a> </i> &nbsp;
Acknowledgements: The authors would like to express their gratitude to Dr Benjamin Chemouni, who graciously offered to comment on an earlier version of this manuscript.  ...  This difficulty is an important limitation of this study.  ...  A documentary analysis Lara Gautier (University of Montreal); Valéry Ridde (Université Paris Descartes). Category Title Web source Webpage History.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.5216/sec.v21i2.56310">doi:10.5216/sec.v21i2.56310</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/kjbdtvz6hfgjxa7ndymjfyv44i">fatcat:kjbdtvz6hfgjxa7ndymjfyv44i</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20190430123823/https://www.revistas.ufg.br/fchf/article/download/56310/26818" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/b5/c8/b5c84fcebb0793229ed97bbe2fda1a23984abe59.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.5216/sec.v21i2.56310"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Conceptualizing Media Stimuli in Experimental Research: Psychological Versus Attribute-Based Definitions

Chen-Chao Tao, Erik P. Bucy
<span title="">2007</span> <i title="Oxford University Press (OUP)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/agrzxdpm3bhlzorahin3uvwasy" style="color: black;">Human Communication Research</a> </i> &nbsp;
Subjected to 2 empirical tests involving the assessment of Web-based media, the model finds an increase in explained variance in each instance.  ...  To provide a more comprehensive framework for investigating media effects in experimental research, we argue for a clearer conceptual separation between message attributes and user perceptions and apply  ...  Subjected to two empirical tests involving the assessment of Web-based media, the model finds an increase in explained variance in each instance.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1111/j.1468-2958.2007.00305.x">doi:10.1111/j.1468-2958.2007.00305.x</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/rkpnyz3msbdwlnf7ubueoshrqa">fatcat:rkpnyz3msbdwlnf7ubueoshrqa</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20170808075947/http://dct.nctu.edu.tw/files/faculty_files/fct_8/conceptualizingmediastimuliinexperimentalresearch.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/49/13/4913b924e5c0ea54d89ef0a4cd248321891161fe.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1111/j.1468-2958.2007.00305.x"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

Computational Assessment of the Impact of Social Justice Documentaries

<span title="2014-03-01">2014</span> <i title="iSchools"> iConference 2014 Proceedings </i> &nbsp; <span class="release-stage">unpublished</span>
We report on a research project where we have been developing, applying and evaluating a theoretically-grounded, empirical and computational solution for assessing the impact of social justice documentaries  ...  In this paper, we focus on the theoretical foundations of this project, address our methodological and technical framework, and provide an illustrative example of the introduced solution.  ...  Persuasion means that an individual forms a positive or negative opinion towards stimuli or information.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.9776/14125">doi:10.9776/14125</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/bgufhl2rm5cjhjbp5ufalwjzz4">fatcat:bgufhl2rm5cjhjbp5ufalwjzz4</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20180720175843/https://www.ideals.illinois.edu/bitstream/handle/2142/47312/125_ready.pdf?sequence=2" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/1c/c4/1cc4ca8beac6aff38cac978f17877f1a14e957e5.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.9776/14125"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

We are the Change that we Seek

Dana Mckay, Stephann Makri, Marisela Gutierrez-Lopez, Andrew MacFarlane, Sondess Missaoui, Colin Porlezza, Glenda Cooper
<span title="2020-03-14">2020</span> <i title="ACM"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/ogws5syk2zcefps6afdfc33say" style="color: black;">Proceedings of the 2020 Conference on Human Information Interaction and Retrieval</a> </i> &nbsp;
CCS CONCEPTS • Information systems~Users and interactive retrieval • Humancentered computing~Empirical studies in HCI • Information systems~Retrieval tasks and goals KEYWORDS Change of view, information  ...  The fear is that these technologies are undermining democracy by swaying opinion and creating an uninformed, polarised populace.  ...  Above all, systems should support users in making free choices-choices that are both their own, and free of unconscious influence or persuasion. How best to achieve this is an empirical question.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1145/3343413.3377975">doi:10.1145/3343413.3377975</a> <a target="_blank" rel="external noopener" href="https://dblp.org/rec/conf/chiir/McKayMG0MPC20.html">dblp:conf/chiir/McKayMG0MPC20</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/b2u4qar5zneflbqwotpg5wsk5a">fatcat:b2u4qar5zneflbqwotpg5wsk5a</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20201104111552/https://openaccess.city.ac.uk/id/eprint/23624/1/McKay%20et%20al.%20-%20We%20are%20the%20Change%20that%20we%20Seek%20-%20Information%20Interactions%20During%20a%20Change%20of%20Viewpoint.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/8e/22/8e2228dbe2d8649dd3410bb21918157b9c5b915b.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1145/3343413.3377975"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> acm.org </button> </a>

Dark Design Patterns: An End-User Perspective

Maximilian Maier, Rikard Harr
<span title="2020-08-31">2020</span> <i title="Jyvaskyla University Library"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/rdj2kt47n5cdfiuo7edl243bnq" style="color: black;">Human Technology: An Interdisciplinary Journal on Humans in ICT Environments</a> </i> &nbsp;
This paper contributes to an increased awareness of the phenomenon of dark patterns through our exploring how users perceive and experience these patterns.  ...  Users considered their dependency on services employing these practices, thus making it difficult to avoid fully dark patterns.  ...  social media (e.g., Facebook, Twitter, YouTube), or documentaries.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.17011/ht/urn.202008245641">doi:10.17011/ht/urn.202008245641</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/57tqyqovrvekdiztisz5iacdoe">fatcat:57tqyqovrvekdiztisz5iacdoe</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20201107085401/https://humantechnology.jyu.fi/archive/vol-16/issue-2/maier_harr/@@display-file/fullPaper/Maier_Harr.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/af/b5/afb5841b70c1e3347735caf4bf091ea1d059b371.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.17011/ht/urn.202008245641"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Are online influencers trustworthy? The virtual audience's response to online influencers' endorsement in China

Fei Fan, Technological and Higher Education Institute of Hong Kong
<span title="2018-09-01">2018</span> <i title="Faculty of Journalism, Lomonosov Moscow State University"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/xc7vfesx3fd3fbcrusrpcgekwm" style="color: black;">World of Media Journal of Russian Media and Journalism Studies</a> </i> &nbsp;
Current persuasion studies could be divided into three stages, namely persuasion effectiveness, identification of individual factors that could influence message processing, and interaction effect created  ...  effect of message persuasive intention on message effectiveness could still be tested.  ...  It represents a review of original research in the field of media and journalism studies conducted by Russian authors from diverse cities and institutions.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.30547/worldofmedia.3.2018.1">doi:10.30547/worldofmedia.3.2018.1</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/yr2eccmidncdfnf5x2ctgxt6fu">fatcat:yr2eccmidncdfnf5x2ctgxt6fu</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20200307125600/http://worldofmedia.ru/World%20of%20Media_2018-3.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/e9/ef/e9eff71486fe489609c5797410fd38cb857d1358.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.30547/worldofmedia.3.2018.1"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Beyond Story: Ricoeurian Hermeneutics and Interactive Documentary

JAKE CHAPMAN REEDER
<span title="2021-06-07">2021</span>
This thesis aims to make sense of how we understand and are affected by interactive documentaries.  ...  This thesis brings the hermeneutic and phenomenological philosophy developed by Paul Ricoeur to bear on interactive documentary.  ...  We cannot use documentary studies or new media studies alone to adequately explore interactivity, as they do not fully consider the role of the user.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.26180/14741286.v1">doi:10.26180/14741286.v1</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/ehbuhcsx4zgbjley5vnhtdvucq">fatcat:ehbuhcsx4zgbjley5vnhtdvucq</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20210608234446/https://au-east.erc.monash.edu.au/fpfiles/28320411/210607Thesis.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/02/c8/02c81212378666bc2c7fcd0e6899cb50edc74f1e.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.26180/14741286.v1"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

Organisational resilience in UK acute hospitals: an exploratory case study and empirical analysis

Eleanor Murray, Alison Holmes, Charles Vincent, National Institute For Health Research (Great Britain)
<span title="2015-11-04">2015</span>
The case study informed the design and testing of an organisational resilience questionnaire.  ...  The aim of this thesis is to examine organisational resilience in UK acute hospitals, through a case study and empirical analysis.  ...  The multi-faceted nature of most resilience models requires complex empirical studies to test them.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.25560/27287">doi:10.25560/27287</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/q7p3ha6zdjanfkq3lvvwo6lfim">fatcat:q7p3ha6zdjanfkq3lvvwo6lfim</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20181101201617/https://spiral.imperial.ac.uk:8443/bitstream/10044/1/27287/1/Murray-EJ-2013-PhD-Thesis.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/cc/93/cc937f315de283a8e1c1c44bc2969f7724d0d5bf.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.25560/27287"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

The Role of the Partner Brand's Social Media Power in Brand Alliances

Ann-Kristin Kupfer, Nora Pähler vor der Holte, Raoul V. Kübler, Thorsten Hennig-Thurau
<span title="">2018</span> <i title="American Marketing Association (AMA)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/mloil6norvgorlbwcxhbvap7ma" style="color: black;">Journal of Marketing</a> </i> &nbsp;
The authors test this framework with an extensive data set from the film industry, in which films function as composite products and actors represent partner brands.  ...  By forming a brand alliance, they can acquire an installed social media base from a partner brand in an attempt to boost the sales of their composite products.  ...  We test our theory-inspired social media power framework empirically, and the results reveal how the social media power potential of partner brands, together and in interaction with its exertion, are linked  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1509/jm.15.0536">doi:10.1509/jm.15.0536</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/4neiwl7c7ve7bofowgxfqpyx4m">fatcat:4neiwl7c7ve7bofowgxfqpyx4m</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20200321044813/https://www.marketingcenter.de/sites/mcm/files/downloads/research/lmm/literature/kupfer_et_al._jm_2018_the_role_of_the_partner_brands_social_media_power_in_brand_alliances.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/31/9e/319e7fdc02b5ef104a0ff2332b1373755d8091cd.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1509/jm.15.0536"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

Motivations and stake management in producing YouTube

Liz Sillence, Andrew McNeill
<span title="">2018</span> <i title="Inderscience Publishers"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/2mewnsqf3vctxk2uygytmml7ga" style="color: black;">International Journal of Web Based Communities</a> </i> &nbsp;
Recently, "bro-science" has emerged as a sub-genre in which users test products on themselves, produce evidence and seek to persuade others of their efficacy.  ...  User-generated health videos are prevalent on video-sharing sites.  ...  test.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1504/ijwbc.2018.10012584">doi:10.1504/ijwbc.2018.10012584</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/u5k46gs6kng37ayn4ami25l5dy">fatcat:u5k46gs6kng37ayn4ami25l5dy</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20190217134325/http://pdfs.semanticscholar.org/05a5/9ac86c8c17bf670fea0a92e708b13bd21489.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/05/a5/05a59ac86c8c17bf670fea0a92e708b13bd21489.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1504/ijwbc.2018.10012584"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> Publisher / doi.org </button> </a>

New Media and the `Pluralization of Life-Worlds'

LEAH A. LIEVROUW
<span title="">2001</span> <i title="SAGE Publications"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/jsbr3gyvknexziljx6ajpw2e5i" style="color: black;">New Media &amp; Society</a> </i> &nbsp;
Recent studies of new media use are used to illustrate how ICTs might contribute to social differentiation.  ...  (Castells, 2000: 21) Obviously much more empirical research is needed to clarify and test the ideas proposed here.  ...  A recent study found that web users who seek specific sites by following hypertext links are likely to succeed only about 25 percent of the time (Austen, 2000) .  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1177/1461444801003001002">doi:10.1177/1461444801003001002</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/elg427iqwjdztdszurwsi2khwe">fatcat:elg427iqwjdztdszurwsi2khwe</a> </span>
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Mind the Gap! Confronting the Challenges of Translational Communication Research in Entertainment-Education [chapter]

Hua Wang, Arvind Singhal
<span title="">2021</span> <i title="Springer International Publishing"> Entertainment-Education Behind the Scenes </i> &nbsp;
In medicine, translational research often involves the process where "basic research" is conducted by scientists in the lab to test out new ideas; then it moves onto "clinical trials" with human subjects  ...  Testing Narrative Persuasion in East Los High One pioneering example of EE is the award-winning Hollywood web series East Los High (ELH), which ran on Hulu from June 2013 to December 2017.  ...  One finding on ELH that we have not reported previously is a translational gap we observed while testing a theory of persuasion in the field.  ... 
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"It doesn't matter what you are!" Explaining social effects of agents and avatars

Astrid M. von der Pütten, Nicole C. Krämer, Jonathan Gratch, Sin-Hwa Kang
<span title="">2010</span> <i title="Elsevier BV"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/gnyu7gblgjdrzfweisztacq3ni" style="color: black;">Computers in Human Behavior</a> </i> &nbsp;
The presented study evaluates whether participantś belief in interacting with either an avatar (a virtual representation of a human) or an agent (autonomous virtual person) lead to different social effects  ...  Empirical studies have repeatedly shown that autonomous artificial entities, so-called embodied conversational agents, elicit social behavior on the part of the human interlocutor.  ...  To empirically test the models, we varied on the one hand the factor agency and made participants believe they were interacting with either an avatar or an agent.  ... 
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<a target="_blank" rel="noopener" href="https://web.archive.org/web/20171012045106/http://ict.usc.edu//pubs/It%20doesnt%20matter%20what%20you%20are-Explaining%20social%20effects%20of%20agents%20and%20avatars.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/c4/6a/c46ad7b4484147bae0a354b74285e821d6253bc0.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1016/j.chb.2010.06.012"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> elsevier.com </button> </a>
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