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Journal of Youth Development Editors
2013 Journal of Youth Development  
Table of Contents  ...  Social and mobile media are a growing and popular venue for much of our target audience and youth development practitioners must learn how to leverage these networks to create positive youth development  ...  The current mixedmethods study presents early evidence of program effectiveness based on focus groups and school record data review at two NYC public schools during the 2010-2011 school year.  ... 
doi:10.5195/jyd.2013.102 fatcat:ektbvb2zyfcljb4kkujlmuiuvq

Content is King: How SMEs Create Content for Social Media Marketing Under Limited Resources

Sascha Kraus, Johanna Gast, Moritz Schleich, Paul Jones, Michael Ritter
2019 Journal of Macromarketing  
The findings suggest that it is difficult for most SMEs to efficiently use available resources, but also that minimal resources are required to create engaging content.  ...  Despite the growing literature dealing with social media marketing (SMM) in small and medium-sized enterprises (SMEs), one area that has not been fully explored is the creation of the content itself.  ...  SME A has already published a video, and another one is waiting for it to be published: "We filmed the picking of the winner from a contest we have organized. That was very popular.  ... 
doi:10.1177/0276146719882746 fatcat:v5u3pxfxvjh5nea7bfk4nwpbz4

Social media use by community-based organizations conducting health promotion: a content analysis

Shoba Ramanadhan, Samuel R Mendez, Megan Rao, Kasisomayajula Viswanath
2013 BMC Public Health  
This study assesses the extent to which CBOs engaged in health promotion use popular social media channels, the types of content typically shared, and the extent to which the interactive aspects of social  ...  Conclusions Much of the use of social media tools appeared to be uni-directional, a flow of information from the organization to the audience.  ...  The authors would also like to acknowledge the PLANET MassCONECT C-PAC, which includes the following members: Community Partners: Clara Savage, EdD (Common Pathways); Ediss Gandelman, MBA, MEd (Beth Israel  ... 
doi:10.1186/1471-2458-13-1129 pmid:24313999 pmcid:PMC3924229 fatcat:xb3aevl53zaixfsebclcowvn5q

STEM STUDENTS' ENGAGEMENT TO FOSTER INTERNATIONAL MARKETING THROUGH DIGITAL CONTENT

Vera Grāvīte, Iveta Putniņa
2021 SOCIETY INTEGRATION EDUCATION Proceedings of the International Scientific Conference  
As a potential student group – generation Z are already technology geeks, spend a lot of time on social media, know about the newest technologies and know how to use them it's crucial to provide content  ...  students' digital content on social media.  ...  Acknowledgements The authors are thankful for the financial support from Urban Innovation Actions Program (European Commission) within the project "Next Generation Microcities of Europe" (Nr.UIA03-250)  ... 
doi:10.17770/sie2021vol1.6489 fatcat:uw7vygo5pfajfjm7ihs5wc47ku

Nurturing Islamic Media Content in Digital Environment

Zulkiple Abdul Ghani
2020 ʻUlūm Islāmiyyah Journal  
It is argued that globalization has "imposed" some sorts of new challenges to the Muslim world with regards to the media philosophy and technology.  ...  Therefore, crafting the variety of Islamic media content to suit the different medium is in a need to be re-examined.  ...  Acknowledgement This work is part of a research project funded by Universiti Sains Islam Malaysia (USIM) and the author want to thank the University for granting sabbatical leave to the author for the  ... 
doi:10.33102/uij.vol32no.183 fatcat:uteyc7qobrghzhzbdvsona274m

CONTEXTUAL E -CONTENT DEVELOPMENT FOR CONTENT ENRICHMENT IN HIGHER EDUCATION

Vidyanand Khandagale
2021 figshare.com  
The content and its quality are the key components for the development of e-content.  ...  The overall goal is to suggest curriculum guidelines for content enrichment through the use of e-content suitable for different aspects of higher education in rural areas considering several social, economical  ...  be derived from  Course end surveys (to seek students' opinion)  Comparing performance of students  Reflective essays on blogs by students  Organizing focus group meetings Conclusion: The above steps  ... 
doi:10.6084/m9.figshare.13720489.v1 fatcat:rmmmiymburdvhkdrz2gzfcurge

Multimedia Semantics: Interactions Between Content and Community

Hari Sundaram, Lexing Xie, Munmun De Choudhury, Yu-Ru Lin, Apostol Natsev
2012 Proceedings of the IEEE  
Furthermore, popular websites with sophisticated media sharing and notification features allow users to stay in touch with friends and loved ones, and also to help form explicit and implicit groups.  ...  In the first case study, we show how to discover structure latent in the data, and use the structure to organize Flickr photo streams.  ...  The rapid growth of content on social media sites creates several interesting challenges.  ... 
doi:10.1109/jproc.2012.2191529 fatcat:tayhtgkr6jfz7l2efpic4ygaqy

Content Management Systems [chapter]

2011 HTML, XHTML & CSS for Dummies®  
This thesis was performed at the business areas of Volvo Group where we evaluated the business effects from an out-of-the-box content management system (CMS) implementation.  ...  To compile a model we studied literature on CMS and evaluation of IS/IT-investments.  ...  Our study was made from a Volvo Group perspective and to minimize the risk of focusing only on the subunit level of our case study our respondents was the global info masters from business areas within  ... 
doi:10.1002/9781118257586.ch17 fatcat:cqn5ledl3bgordc5iwzfeufijm

Mobile UDC: Online media content distribution among Finnish mobile Internet users

Mikko Villi, Janne Matikainen
2015 Mobile Media & Communication  
The study utilizes the results from a survey carried out with Finnish Internet users.  ...  From the viewpoint of media organizations, UDC is a process by which the mass media converge with online social networks through the intentional use of social media and other platforms and services in  ...  Acknowledgements We would like to thank the Helsingin Sanomat Foundation for supporting our study as part of the Mobile Social Media and Media Organizations project.  ... 
doi:10.1177/2050157914552156 fatcat:rblbyjhxgzbnjliorfdlud77cu

Women's Potential and Challenges in the Local Algerian Radio: The Case of «Al-Hudhna» Radio (Content Analysis)

Yakoub Badji, Saidani Selami
2020 Current Issues of Mass Communication  
Especially through the kind of programs that have been ignored by the mass media, despite a smaller amount of content featuring their lack of expertise and views or even their attitudes, and due to the  ...  In addition to the Algerian women's needs in media contents, this inquiry aims to discuss the contents of Algerian local radio «Al-Hudhna» for women.  ...  is of a different age group and received coverage in mass media that report esports news.  ... 
doi:10.17721/2312-5160.2020.28.43-55 fatcat:z3gcjc3jvnhx3h6p53jsf5vgu4

Role of Content Marketing and it's Potential on Lead Generation

Aryik Gupta, Nayana Nimkar
2020 Annals of Tropical Medicine and Public Health  
This new strategy focuses on creating customer relationships by building trust and making them loyal.  ...  This research attempts to study in terms of a costumer point of view, their journey from discovering a brand to purchasing its product/service.  ...  Another way is focus groups which can also be used as a data collection procedure, but not preferred because the focus is always on individuals who opt to engage in the content actively but not by a group  ... 
doi:10.36295/asro.2020.231710 fatcat:p5zbmd6dzrgzxhrb7rgpkvwh3e

Content Popularity and Spence's Theory of Costly Signaling [chapter]

Eric Anderson
2010 Social Media Marketing  
But the Web itself has introduced disruptions into this traditional costly signal, as entities like Google have made the popularity of content a condition of exposure.  ...  In traditional advertising, the high cost of media exposure signals legitimacy, irrespective of content.  ...  But search engines themselves are far less of a costly signaling challenge than the content results that they return, and the nature of that content has changed with the advent of social media.  ... 
doi:10.1007/978-3-642-13299-5_7 fatcat:mw7op6tfizdl3cetcrrq7qpgky

Social Media Content Analysis in the Higher Education Sector

Luciana Oliveira, Álvaro Figueira
2015 International Journal of Web Portals  
The construction of a social media strategy should be supported by the definition of the most relevant content areas of focus, which should derive from a set of guiding principles, that are sector specific  ...  The authors present a study comprised of two stages: analysis of SM content and corresponding audience engagement according to a weighted scale, and a classification of content strategies, which builds  ...  Since this is a particularly complex challenge for atypical markets, namely organizations providing higher education services, presented research focuses mainly on social media communication management  ... 
doi:10.4018/ijwp.2015040102 fatcat:qvcdlvmjabe3fbmzmo6ma5meky

Local Content, Smartphones, and Digital Inclusion

Mark Surman, Corina Gardner, David Ascher
2014 Innovations Technology Governance Globalization  
Without a mass of people engaged in "building" and "participating" in the Internet, little new economic value will be created, and the needs of a majority of the world population will remain underserved  ...  content. 7 There is a wealth of studies that describe mass media and entertainment as contributing to the globalization of Western values such as autonomy and individualism, from contributing to the  ...  of communitybased radio listener groups that create opportunities for communities to discuss strategies for change.  ... 
doi:10.1162/inov_a_00217 fatcat:mfo63tms65hizkhanmn52stlde

Crowdsourcing as Content Collaboration for STEM Edutainment

Azwin Arif Abdul Rahim, Nor Yazi Khamis, Mohd Shafeirul Zaman Abd Majid, Arulselvi Uthayakumaran, Nursyaheedah Muhammad Isa
2021 Universal Journal of Educational Research  
The researchers would also like to thank the Young Scientist Camp Team from the Faculty of Industrial Sciences and Technology, Universiti Malaysia Pahang for the opportunity to join the program and conduct  ...  this study.  ...  The qualitative data of the study were gathered via video recorded interaction, observations, and focus group interviews.  ... 
doi:10.13189/ujer.2021.090111 fatcat:wrkk3eamqnfztmarx6tamlzfwe
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