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We reflect on long trials of two prototype social media systems in rural South Africa and their biases towards certain communication practices on information sharing. ... We argue that designing social media systems to widen information access must respond to complex interactions between social structures and genres of communication. ... We launched the project in October 2010 with a four-day meeting in Cape Town, 1300km from Mankosi, to introduce senior project team members and partners. ...doi:10.1145/2664591.2664615 dblp:conf/saicsit/BidwellRVJSRML14 fatcat:7s2o3bl7cvhjbiaoqovbgc6rme