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Ouverture de 'Market-Driven Management and Global Markets - 1'

Silvio M. Brondoni, Silvio M. Brondoni
2008 Symphonya Emerging Issues in Management  
Firms compete with one another in extensive markets, without geographical and administrative boundaries; they adopt highly flexible managerial directions, featuring the absolute predominance of intangible  ...  Global markets redefine market-space competition and substantiate global managerial economics.  ...  , with a massive transfer of resources from heavy to light industryincluding the high technology type-developing products destined for both the domestic and export markets (amongst which textile-clothing  ... 
doi:10.4468/2008.1.01ouverture fatcat:qwygoli7pnaghbqez4ni7hkgbu

Ouverture de 'Market-Driven Management and Global Markets - 2'

Silvio M. Brondoni, Silvio M. Brondoni, Silvio M. Brondoni
2008 Symphonya Emerging Issues in Management  
Firms compete with one another in extensive markets, without geographical and administrative boundaries; they adopt highly flexible managerial directions, featuring the absolute predominance of intangible  ...  Global markets redefine market-space competition and substantiate global managerial economics.  ...  , with a massive transfer of resources from heavy to light industryincluding the high technology type-developing products destined for both the domestic and export markets (amongst which textile-clothing  ... 
doi:10.4468/2008.2.01ouverture fatcat:mpq7yk4xzngfjbgnrobiguqj7q

The Marketing Environment for Destinations [chapter]

Rob Davidson, Tony Rogers
2006 Marketing Destinations and Venues for Conferences, Conventions and Business Events  
the destination scene.  ...  Case Study Destination marketing or destination management? One of the growing roles for DMOs is an increased responsibility for destination development and management.  ...  What have been the key factors in the marketing and management of these two destinations which have led to their relative success or failure over recent years?  ... 
doi:10.1016/b978-0-7506-6700-5.50010-5 fatcat:wmbtc2fz5jdddfbjtcetby536m

Evaluation of the Virtual Economic Effect of Tourism Product Emotional Marketing Based on Virtual Reality

Manati Talafubieke, Sheng Mai, Nuermila Xialifuhan
2021 Frontiers in Psychology  
Online tourism stores have all kinds of tourism information in the database, realize network roaming, provide convenient information services for both the supply and demand of tourism, and can realize  ...  Regarding the application of Internet technology in tourism, in fact, virtual tourism products are directly used to promote economic development.  ...  in the scene.  ... 
doi:10.3389/fpsyg.2021.759268 pmid:34899502 pmcid:PMC8657941 fatcat:pdhpppd5wvbyta6hnbhvrmagma

Strategic Marketing Revisited after September 11

Jean-Jacques Lambin
2002 Symphonya Emerging Issues in Management  
Firms compete with one another in extensive markets, without geographical and administrative boundaries; they adopt highly flexible managerial directions, featuring the absolute predominance of intangible  ...  Global markets redefine market-space competition and substantiate global managerial economics.  ...  , with a massive transfer of resources from heavy to light industryincluding the high technology type-developing products destined for both the domestic and export markets (amongst which textile-clothing  ... 
doi:10.4468/2002.1.02lambin fatcat:tntjni2oozcoza5jfhavu3qtx4

Market Analysis And Exploitation Strategy

Regola
2017 Zenodo  
This document aims to give a description of the technologies that are the objective of the development in the SatisFactory project and a description of the destination market.  ...  In particular, it gives a picture of the market segmentation, a classification of software/hardware solutions now available as commercial components as well as an insight about some known key Research  ...  technologies that are the objective of the development in the SatisFactory project and a first description of the destination market.  ... 
doi:10.5281/zenodo.1091447 fatcat:exvs7o4h7jdh3ftrjbbu5npfae

Editorial

Evangelos Christou, Anestis Fotiadis
2020 Journal of Tourism, Heritage & Services Marketing  
In previous issues, this journal presented original refereed papers, both conceptual and research-based, focused on various topics of tourism, heritage, and services with an emphasis on marketing and management  ...  Volume 6, issue 2 focus on furthering the journal's scope and consolidating its position in both conceptual developments and practical applications in tourism, heritage, and services through publication  ...  Greek museums, especially in big cities, use social media for communications and provision of all the necessary information to the visitors.  ... 
doi:10.5281/zenodo.3836621 fatcat:gqrxersuwvfrvlgp7jpjwftcjq

Editorial

Evangelos Christou, Anestis Fotiadis
2020 Journal of Tourism, Heritage & Services Marketing  
In previous issues, this journal presented original refereed papers, both conceptual and research-based, focused on various topics of tourism, heritage, and services with an emphasis on marketing and management  ...  Volume 6, issue 2 focus on furthering the journal's scope and consolidating its position in both conceptual developments and practical applications in tourism, heritage, and services through publication  ...  Greek museums, especially in big cities, use social media for communications and provision of all the necessary information to the visitors.  ... 
doi:10.5281/zenodo.3841280 fatcat:ouvyfnryfrft7ni4xg5ku5r76y

Research on Social Media Tourism Marketing in the Post-epidemic Period

Xie Xiaoluan
2021 Jurnal Audiens  
The use of social media for tourism marketing is a hot spot in recent years, and the outbreak of the epidemic has intensified the development of this model.  ...  This paper analyzes the characteristics of social media to explain why it is more suitable for tourism marketing than traditional media, and summarizes the tourism marketing strategies and means of social  ...  ACKNOWLEDGMENT I would like to thank my supervisor, Professor Zhuang Xi, for her guidance during my writing of the paper, and thank the Organizing Committee of the 3rd Jakarta Communication Conference  ... 
doi:10.18196/jas.v2i2.11914 fatcat:frnbj6k4urdrrbmoaktk3plkoi

D5.1- Market analysis report

Pascal Perrot, Laurence Leopold, Romain Alcaras
2018 Zenodo  
This deliverable describes the market for audio-visual immersive products and provides a set of recommendations as input for the use cases and the exploitation and innovation transfer activities in T.5.1  ...  Experiencing these snapshots of a destination aids the customers in making an informed decision.  ...  The successful market introduction of home theatre surround sound systems since the 1990s and later the explosion of the VR market put Ambisonics technologies in front of the audio scene.  ... 
doi:10.5281/zenodo.3529594 fatcat:63cz2h5djzhf5dp6tswnnenu2y

Research On The Marketing Innovation Of "Live + Short Video" In The Culture And Tourism Industry In We Media Era

Guo jun, K.H.M. Mansur, Y. Fu
2021 E3S Web of Conferences  
With the development of Internet technology and the popularity of 5G technology in mobile terminals, we media has entered the era of "short video + live broadcast" from the era of graphics and text on  ...  The number of users of "live video + short video" app platform has reached 888 million, accounting for 94.5% of the total Internet users in China.  ...  Acknowledgments Project source: Jining social science planning project "Jining cultural tourism" live + short video "marketing innovation research from the perspective of media" 2020  ... 
doi:10.1051/e3sconf/202125103036 fatcat:husrwpbljnbmfo63pkektujuxq

DMOs, Disasters and Crises [chapter]

2004 Destination Marketing Organisations  
The focus of communications at this stage should be on providing accurate information dissemination.  ...  For example, the World Health Organization issued SARS travel advisories for a number of destinations in 2003, including parts of China, Toronto, Hong Kong and Taiwan.  ... 
doi:10.1016/b978-0-08-044306-5.50009-1 fatcat:b7ekosrrkbdqxaajp4y2n563xe

Disruption, Digitalization and Connectivity: Asia's Art Market in Transformation

Sue Hua
2022 Arts  
While the pandemic hit the art market unprecedentedly, art organizations in Asia are seeing the light at the end of the tunnel as the digitalization of online auctions and virtual art-viewing technology  ...  Based on fieldwork and semi-structured interviews with actors in the art markets and secondary Chinese resources, this research generates insights into organizational behaviors in Asia's art scene and  ...  Acknowledgments: The author is grateful for the editorial support and helpful suggestions from the external reviewers and the Arts editors.  ... 
doi:10.3390/arts11030057 fatcat:e76xaubeqza3lm2um2g3mhdn6m

SERVICE MARKETING [article]

Dr Sasikumar, Dr ONYX, Dr Vinayagam, Dr Gokulakrishnan
2022 Zenodo  
Service marketing for BBA, Bcom and MBA  ...  Advances in Information Technology -There are several emerging trends to stimulate the information systems and technology.  ...  Role of Information Technology in Process Information technology has been advanced over the last few years and has entirely changed the processes from within.  ... 
doi:10.5281/zenodo.6295073 fatcat:7a5onfvnw5aobco3fu7q22vsuq

Tourism Marketing in Bangladesh: What, Why and How

Tarafder Md. Mehedi Al- Masud
2015 Asian Business Review  
A research revealed that the country has a positive trend in arrivals and earnings, and it can be increased to a significant level if the country can undertake appropriate promotion measures by increasing  ...  Countries are trying to attract more tourists by adopting appropriate marketing techniques and strategies.  ...  , involved in the Textiles and Apparels, Information & Communication Technologies and Lifestyle Service sector in Bangladesh over the last 22 years mentionable (www.bangladeshtrades.com) Education  ... 
doi:10.18034/abr.v5i1.47 fatcat:z5wji2h6qjdefefndwsia6vrq4
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