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Persuasive Online-Selling in Quality and Taste Domains [chapter]

Markus Zanker, Marcel Bricman, Sergiu Gordea, Dietmar Jannach, Markus Jessenitschnig
2006 Lecture Notes in Computer Science  
In this paper we present a conceptual scheme to classify the driving factors for creating a persuasive online shopping experience with recommender systems.  ...  Online shops for these types of products require on the one side persuasive Web presentation and on the other side deep product knowledge.  ...  Persuasive recommendation scheme The field of persuasive computing technologies [1] is still in its infancy.  ... 
doi:10.1007/11823865_6 fatcat:lqo4h3kqpvh75h3nomcccrt5na

Construction and Analysis of a Persuasive Dialogue Corpus [chapter]

Takuya Hiraoka, Graham Neubig, Sakriani Sakti, Tomoki Toda, Satoshi Nakamura
2016 Signals and Communication Technology  
In order to construct more effective persuasive dialogue systems, it is important to understand how the system's human counterparts perform persuasion.  ...  Finally, we perform a regression analysis of factors contributing to the satisfaction of the customer and persuasive power of the salesperson.  ...  However, as far as we are aware there is no widely shared evaluation criterion in the relatively young field of persuasive technology.  ... 
doi:10.1007/978-3-319-21834-2_12 fatcat:fsxyxnasrjerbiuj5wghzg432e

Persuasive technology for enhanced learning behavior in higher education

Yohana Dewi Lulu Widyasari, Lukito Edi Nugroho, Adhistya Erna Permanasari
2019 International Journal of Educational Technology in Higher Education  
The results show that the modified technology by using persuasive concept can improve the users' intention.  ...  The concept of an integrated system applied a persuasive strategy to bring persuasion. Modifications elearning were done by combining the concepts of Web 2.0 and persuasive system.  ...  A persuasive concept should be customized with the goal and distribution of messages, and also computer technology adoption.  ... 
doi:10.1186/s41239-019-0142-5 fatcat:hrnpk3mlavfddeqtcjqipwy6l4

Marketing implementation in small and midsized industrial firms: An exploratory study

Hemant C. Sashittal, David Wilemon
1996 Industrial Marketing Management  
Managers also describe the specific actions they take, and the tactics they use to gain cooperation from others in order to implement plans and accomplish market objectives.  ...  In all 20 instances, implementation was viewed as a process of finding customers after new technologies were developed by R&D.  ...  Day-to-day changes in customer preferences, competitive actions, and technological advances frustrated, to some degree, all marketing plans and intentions.  ... 
doi:10.1016/0019-8501(95)00066-6 fatcat:4du5wf26mvgdhoge4p2cleq6gm

Page 395 of Psychological Abstracts Vol. 87, Issue 1 [page]

2000 Psychological Abstracts  
The authors (1) review some dominant persuasion theories in the information-processing literature; (2) propose an integrated framework of judgment formation and persuasion that shows how these disparate  ...  theories fit together and interrelate to offer a more complete understanding of persuasion; (3) identify some major gaps in the understanding of the mechanisms believed to mediate persuasion and out-  ... 

Analysis of Driver's Reaction Behavior Using a Persuasion-Based IT Artefact

Javier Goikoetxea Gonzalez, Diego Casado-Mansilla, Diego López-de-Ipiña
2020 Sustainability  
The use of interactive technology to change behavior, which is commonly known as persuasive technology, is currently gaining attention in information systems research.  ...  Therefore, this article focuses on the study of a persuasion-based IT (Information Technology) artefact devised to make drivers more aware of car expenses (e.g., maintenance control, engine failures, enhance  ...  By observing the impact of the technology on drivers, it can be concluded that Persuasion Principles are effective to engaging driver behaviors, mainly focused on preparing customized 11 In terms of  ... 
doi:10.3390/su12176857 fatcat:djxazmbvkrc5hcc4u5jrebiypq

An Ontology Framework to Apply Gamification in CSCL Scenarios as Persuasive Technology

Geiser Chalco Challco, Riichiro Mizoguchi, Seiji Isotani
2016 Revista Brasileira de Informática na Educação  
To deal with this problem, we propose to apply gamification as Persuasive Technology (PT) to induce the students to follow the scripts in the proper way without the sensation of obligation, avoiding in  ...  In this paper, we focus in the formalization of basic concepts related to gamification as a PT in CL scenarios.  ...  In this paper, we propose to extend it by adding concepts and semantic relations related to gamification from the perspective of applying Persuasive Technology (PT) in CL scenarios in order to motivate  ... 
doi:10.5753/rbie.2016.24.02.67 fatcat:ft6katsdn5hzffy2uebcgooos4

A Captology Study on Behavior Model for Persuasive Ubiquitous Technology

M. Shahrom, E. S. Kassim, N. Humaidi, N. H. Zamzuri
2017 International Journal of Machine Learning and Computing  
This is a conceptual paper to study the role of privacy in the behavior model for persuasive ubiquitous technology.  ...  In theory, although there are some models that explain persuasive technology, including Fogg Behavioral Model that is highly referenced, the inclusion of the privacy, especially in the area of location-based  ...  However, there is still no formal behavior model of persuasive ubiquitous technology has been proposed in the research area.  ... 
doi:10.18178/ijmlc.2017.7.5.640 fatcat:kwea6imz3zaolbersotypiuawm

Diffusion of personalized e-government services among Dutch municipalities

V.M.F. Homburg
2013 Tékhne  
More specifically, we analyze the channels of communication and persuasion that are being used in the diffusion process.  ...  as well as through initiatives from national authorities by means of benchmarking, legislation, and so forth (through vertical channels of persuasion).  ...  Moreover, persuasion may take the form of emphasizing specific attributes of an innovation in general (like, in the case of personalized service delivery, expected increased levels of customer satisfaction  ... 
doi:10.1016/j.tekhne.2013.10.003 fatcat:oxecuuvovjeptfl362p5wm6fhm

Pervasive monitoring to support reflective learning

Lars Müller
2013 Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication - UbiComp '13 Adjunct  
The resulting tools will be evaluated in real work settings.  ...  Two tools have been developed and initial studies have been conducted to evaluate the impact of psychophysiological sensors and proximity sensing for employees in the healthcare domain.  ...  On the other hand, persuasive technology is a relatively new field that aims at influencing behavior by using technology. This discussion was published in detail in [9] .  ... 
doi:10.1145/2494091.2501088 dblp:conf/huc/Muller13 fatcat:npd3hhiy4rd65ovhubuklmpnf4

Disruptive Technology or Visionary Leadership?*

Gerard J. Tellis
2006 The Journal of product innovation management  
initially underperforms the dominant one along the dimensions mainstream customers in major markets have historically valued. (2) But the disruptive technology (a) has other features a few fringe (and  ...  generally new) customers value.  ...  In particular, the danger of focusing too tightly on current customers and the risk of ignoring technologies that currently appear inferior are important lessons he has demonstrated with persuasive examples  ... 
doi:10.1111/j.1540-5885.2005.00179.x fatcat:h3kjd3dzanckticj55jh2lsymi

PR 2.0 and interaction of Turkish Brands in Terms of Brand Awareness

Ece BABAN
2012 AJIT-e Online Academic Journal of Information Technology  
PR activities which use Web 2.0 and technological developments in social media environment are called PR 2.0 Jalali, 2009:45 .  ...  In today's competitive environment and the developments that followed the progress of technology companies and companies with a progressive web influenced by these developments and the opportunities created  ...  The formal study of persuasion traces its roots to the Ancient Greeks, who were the first to systematize the use of persuasion. They called it Rhetoric.  ... 
doi:10.5824/1309-1581.2012.4.005.x fatcat:o24m2a2vtjft3kmbvepaowszmu

Customer relationship management and customer satisfaction

Chris Adalikwu
2012 African Journal of Business Management  
Findings revealed that CRM implementation is associated with customer satisfaction; and there are significant interactions amongst Information technology (IT) capability, contact rate management and recovery  ...  The understanding of how to manage customer relationship effectively has become an important topic for both academics and practitioners in recent years.  ...  If the customer has been lost but is still attractive, recovery offers could be made to the customer (e.g. cancellation in the initiation fee; taking care of formality caused by the switching) or value  ... 
doi:10.5897/ajbm12.634 fatcat:k4rrc7iswfcxpo5h4lr2niiaj4

Page 106 of American Society of Civil Engineers. Collected Journals Vol. 111, Issue 2 [page]

1985 American Society of Civil Engineers. Collected Journals  
Innovator—must generate new ways to tackle problems, new ap- proaches in technology, etc. Style This includes a large class of personal elements, e.g., objectivity, pres- ence, work pace, etc.  ...  Forecasting and planning—formal or informal; use and develop plans, schedules, milestones, etc. 3. Training and development—evaluate and develop human re- sources. 4.  ... 

Mythologem of advertisement: applied axiology or juggling with values

Denys MANOKHA
2014 EUROPEAN HUMANITIES STUDIES: State and Society  
The manipulative components of a commercial impact, which are realized in objective and subjective components of the interaction of all the communication process participants are qualified.  ...  These matrices describe experimentally measured changes of emotions, thoughts, attitudes and behavior of a customer as a result of persuasive influence.  ...  -"Communication/ Persuasion Matrix" (Hovland, Janis, 1959).  ... 
doi:10.38014/ehs-ss.2014.1.09 fatcat:ikostlar2zhujbbwow6edwdftu
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