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Eyes Don't Lie: Understanding Users' First Impressions on Websites Using Eye Tracking [chapter]

Hong Sheng, Nick S. Lockwood, Sirjana Dahal
2013 Lecture Notes in Computer Science  
Consumers apply both holistic (emotional) and analytic (cognitive) judgment in the decision to buy a product [3] . Hence, emotion and impression go hand in hand.  ...  In human decision-making and judgment literature, first impression is referred to as a cognitive confirmation bias [3] .  ... 
doi:10.1007/978-3-642-39209-2_71 fatcat:7phlyfertbaqhb4fmzgwiwub5m

Influence of Site Personalization and First Impression on Young Consumers' Loyalty to Tourism Websites

José Alberto Martínez-González, Carmen D. Álvarez-Albelo
2021 Sustainability  
It can be achieved by acting on the site's personalisation, the first impression, and the design of the site.  ...  The descriptive analysis results show young consumers' positive attitudes toward e-commerce and their high online use and potential for making online purchases.  ...  The first impression is defined as a consumer's cognitive judgment or an emotional state derived from exposure to a website [74, 75] .  ... 
doi:10.3390/su13031425 fatcat:fqxgvvm3o5dsrbjlhs3rg2qg7y

Attention web designers: You have 50 milliseconds to make a good first impression!

Gitte Lindgaard, Gary Fernandes, Cathy Dudek, J. Brown
2006 Behavior and Information Technology  
Acknowledgement We would like to thank the editors and the two anonymous reviewers for their helpful, constructive comments.  ...  Web pages came from a variety of contexts including entertainment, e-commerce, information, personal sites, etc.  ...  An attempt was made to identify the graphical properties that underlie judgments of visual appeal and to demonstrate the validity of these judgements by means of comparing them to expert designers' judgements  ... 
doi:10.1080/01449290500330448 fatcat:cellr2k7sbgjlp24uflbefouhe

Research on the Impact of Consumers' Purchasing Decision in E-commerce Live-steaming——Based on Cognitive and Perceptive Perspective

Xu Qianran, Wu Jiazhen, Yang Menglang, Zhu Hong
2021 Journal of Finance Research  
The research identifies the underlying drivers of purchasing decision from cognitive and perceptive perspective, and confirms the decision-making mechanism from individual view.  ...  Our study is based on S-O-R Theory, Social Presence Theory and Technology Acceptance Model, and we add Perceived Trust. A scale of 24 items which reflecting 6 construct was set up.  ...  scales in e-commerce field.  ... 
doi:10.26549/jfr.v5i2.6904 fatcat:wb5beve56nex7n5udity2d5ryq

Page 471 of The Journal of the Operational Research Society Vol. 59, Issue 4 [page]

2008 The Journal of the Operational Research Society  
First impressions: Emotional and cognitive factors underlying judgments of trust e-commerce. In: Welman MP and Shohan Y (eds).  ...  Towards an understanding of loyalty: the moderating role of trust. J Manag Issues 9: 275-299. Corbitt BJ, Thanasankit T and Yi H (2003). Trust and e-commerce: a study of consumer perceptions.  ... 

Do Aesthetics Matter in Long-Established Trust?

Zahid Hasan, Rathindra Chandra Gope, Mohammed Nasir Uddin
2013 International Journal of Computer Applications  
Recently trust has gained momentum in user experience (UX) research due to the rapid development of e-commerce services, privacy and security issues.  ...  However, it is not clear that which factors of aesthetics influence what dimensions of trust while considering aesthetics and trust as multidimensional constructs.  ...  [25] noted that 'visual appeal clearly dominates first impression judgments of other characteristics such as perceived usability and trustworthiness.  ... 
doi:10.5120/13546-1339 fatcat:dxquqvgfvjcyvm7bi6y4lkmq6a

Personalisation and Trust: A Reciprocal Relationship? [chapter]

Pamela Briggs, Brad Simpson, Antonella De Angeli
2004 Designing Personalized User Experiences in eCommerce  
Meyerson et al, 1996) but even within the latter, it is argued that people can experience both cognitive trust, based on rational decision-making and emotional trust, based on strong feelings towards another  ...  The picture is further complicated, within an e-commerce context, by the fact that customers must be prepared to place their trust not only in an online vendor but also in the technology that underpins  ...  Egger developed MoTEC (A Model of Trust for Electronic Commerce) where Trust is initially determined by three factors: (a) the users knowledge of the domain and reputation of the vendor, (b) the impression  ... 
doi:10.1007/1-4020-2148-8_4 fatcat:4qwq5sftyvbullawmaiolq6h4q

The role of affect and cognition on online consumers' decision to disclose personal information to unfamiliar online vendors

Han Li, Rathindra Sarathy, Heng Xu
2011 Decision Support Systems  
Based on the privacy calculus framework and the stimulus-organism-response (S-O-R) model, this study examines online information disclosure decision as a result of affective and cognitive reactions of  ...  We found that, initial emotions formed from an overall impression of a Web site act as initial hurdles to information disclosure.  ...  favorable initial emotions formed based on the first impression of the Web site.  ... 
doi:10.1016/j.dss.2011.01.017 fatcat:uci2fpjcdbcejb6xmjdru4vafq

Robert Post and the First Amendment

Franklyn S. Haiman
1998 Free Speech Yearbook  
The Article argues that a legal framework that calibrates disclosure law to the controversiality of the underlying information is paradigmatically post-truth.  ...  Becerra-Zauderer provides lax scrutiny to laws that mandate disclosure of "purely factual and uncontroversial" information.  ...  As a decision-making heuristic that leans heavily on emotion and trust, brand loyalty is a form of post-truth reasoning.  ... 
doi:10.1080/08997225.1998.10556224 fatcat:nma6vs2ux5hu7ez5luptdtsehi

Utility and Experience in the Evolution of Usability [chapter]

Gitte Lindgaard, Avi Parush
2008 Maturing Usability  
We then discuss the importance of aesthetics and emotion, and finally, usability in the context of collaborative and social computing.  ...  We address three major trends: cognition-performance, emotional-experience, and social context-experience which, together, seem to reflect those pervading the field of usability.  ...  U N C O R R E C T E D P R O O F The emergence of CSCW and social networks and services showed that usability is influenced by factors other than the cognitive or emotional aspects of the single user and  ... 
doi:10.1007/978-1-84628-941-5_10 dblp:series/hci/LindgaardP08 fatcat:kpaz7wpjgjc7vengl2oswygmye

An Experimental Study on Anchoring Effect of Consumers' Price Judgment Based on Consumers' Experiencing Scenes

Yi Zong, Xiaojie Guo
2022 Frontiers in Psychology  
Research on anchoring effect focuses on psychology, economics, law, and medicine instead of the price judgment of consumers.  ...  In this article, the hypothesis is that anchoring effect exists and is influenced by factors including anchor value, gender, emotion, personality, knowledge and skill, time pressure, early warning indication  ...  When people make judgments about something, they are often influenced by first impression or first information, like an anchor into the deep sea, fixing the minds of people and keeping the decision results  ... 
doi:10.3389/fpsyg.2022.794135 pmid:35211062 pmcid:PMC8860899 fatcat:jcetaurbirflpiwnctctc3veka

Customer Loyalty in e-Commerce Settings: An Empirical Study

Norizan Kassim, Nor Asiah Abdullah
2008 Electronic Markets  
That is, the first impression of a retailing website may strongly affect the development of trust, and effective communication may facilitate trust maintenance (Egger 2000) .  ...  In an e-commerce setting, perceived service quality is defined as the consumers' overall judgment of the excellence and quality of e-service offerings in the virtual market place (Kim et al. 2006 , Santos  ...  The present study contributes to the body of knowledge by proposing and testing a conceptual model that considers emotional loyalty (WOM) as an antecedent of behavioural loyalty (reten- It is easy to get  ... 
doi:10.1080/10196780802265843 fatcat:ft4rr5lztrayplkrdicymkjuau

Intuitive versus analytical decision making modulates trust in e-commerce

Paola Iannello, Michela Balconi, Alessandro Antonietti
2014 Neuropsychological Trends  
The hypothesis that intuition and analytical processes affect differently trust in e-commerce was tested. Participants were offered products by a series of sellers via Internet.  ...  The study supported the fruitful application of the intuitive vs. analytical approach to e-commerce and of the combination of different sources of information about the buyers while they have to choose  ...  We first ran ANOVAs with three repeated factors-price (2 levels) X type of processing (2 levels) X trust (2 levels) applied to the first set of indexes.  ... 
doi:10.7358/neur-2014-016-iann fatcat:amqfq2ufi5gjvjjoz35ixap4au

Dispositional Trust and Distrust Distinctions in Predicting High- and Low-Risk Internet Expert Advice Site Perceptions

McKnight, Kacmar, Choudhury
2004 e-Service Journal  
For e-commerce advice site research, the findings of  ...  This unique approach is based on the growing, but untested theoretical consensus that trust and distrust are separate concepts that co-exist yet differ in terms of their emotional makeup.  ...  Moreover, the implications of one's individual disposition to trust (defined below) on e-commerce have not yet been examined in depth. In fact, several types of trust are important in e-commerce.  ... 
doi:10.2979/esj.2004.3.2.35 fatcat:z3ygiecglrfsfc4wrepoi2kd4e

13. Problem Mobile Phone Use in Spanish and British Adolescents: First steps towards a cross-cultural research in Europe [chapter]

Olatz Lopez-Fernandez
2015 The Psychology of Social Networking Vol.2  
We thank Mr Paul Strickland of Xenodu Virtual Environments, the University of East Anglia (UEA), U.K, and the Norfolk and Suffolk National Health Service (NHS) Foundation Trust, UK.  ...  Acknowledgements: We are grateful to the participants of this study.  ...  Second, prior studies considered the influence of trust on teamwork to be mediated by several factors comprising of cognitive ability, emotional intelligence, mental model, and organizational commitment  ... 
doi:10.1515/9783110473858-015 fatcat:7wtygoyu7nejfm3wydfzyv7zz4
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