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Social Business

Maria Cristina ENACHE
2015 Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics  
In some respects this inclusiveness could be a good thing.  ...  The field of social business is growing rapidly and attracting increased attention from many sectors.  ...  Social marketing is becoming an increasingly effective and essential mechanism to engage customers.  ... 
doaj:343d7015f0ed49b18d7a490260098ce3 fatcat:tsz4nbucvrh6tmo74es56kvft4

Business Models On Social Media

Dr. Rasananda Panda, Dr. Bijal Mehta, Ms. Anushree Karani
2017 Zenodo  
Themes that emerge from the literature and the study can work as guidelines on how some of the traditional business models can be employed for doing business on social media with some new additions considering  ...  This change is evident in all types of business ventures from small scale to large scale.  ...  Online business can be started on any web platform. To be effective in an online business it is necessary to have a very strong online presence or visibility.  ... 
doi:10.5281/zenodo.495250 fatcat:zoadxu6awfh2jearoiggvljj24

Does Facebook Advertising Really Help Businesses to Grow? [article]

Gelthy Marie D. Gonzalvo, Catherine Roque, Cyril Austin Sales, Jerico Zuñiga
2022 Zenodo  
These results suggest that understanding the algorithm of Facebook, and fully utilizing the application is an advantage for a business to reach more of its target audience.  ...  online sellers and business owners that use Facebook advertising for their marketing efforts to reach new customers and offer promotions.  ...  And lastly to our parents and friends who have helped us with their valuable suggestions and guidance and have been very helpful in finalizing this paper within the limited time frame.  ... 
doi:10.5281/zenodo.6612830 fatcat:ngddmpilx5gkfdkv62qbbtjoa4

{'en_US': 'Business Administration and Business Economics'}

Collective Authors
2021 Acta Universitatis Danubius: Oeconomica  
This study is significant in that the findings would be useful to management of firms, as it divulge how tacit knowledge when properly harnessed can lead to increased performance.  ...  Most prior studies in this area were conducted in other countries, hence our study is one of the first in Nigeria that examined tacit knowledge and organizational performance.  ...  As such, if they're managed properly, they can act as a 'call centre' for their operations." The question can be asked what challenges exist in adopting Internet marketing in small business.  ... 
doaj:7bb3754ea3cf415e9b3d93d963138a56 fatcat:3yagj7ak7nbdnn5pgkv6jh4af4

BEST STRATEGIES FOR THE IDEAL BUSINESS MODEL

Dimitrios VALSAMIDIS, Dimosthenis PAPPAS, Vasilios FERELIS, Michael NIKOLAIDIS
2018 Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice  
The similarities and the differences of the big four models can assist to draw useful insights about the necessary guidelines for an effective entrepreneurship.  ...  The best practices of FAGA draw valuable insights for an ideal business model.  ...  For a business plan to be acknowledged as being in correct form, it is essential for the business model to be the prime component in its structure (Ovans, 2015) .  ... 
doaj:454b18be7fda40f4af3d0cbbcc85da3a fatcat:swwdnewgjjg5hmpveotfiazru4

Electronic business [chapter]

Anetta Kuna-Marszałek
2016 Practical Aspects in Doing International Business  
At the same time, it specifies the mechanism in which customer value is generated and delivered within a given type of business.  ...  mechanisms of business organisation, which enable business to be done electronically.  ...  business and finance.  ... 
doi:10.18778/7969-987-2.08 fatcat:hkbdgf64m5dqjpjrywyfdccnqy

Business-to-Business Buying: Challenges and Opportunities

Rajdeep Grewal, Gary L. Lilien, Sundar Bharadwaj, Pranav Jindal, Ujwal Kayande, Robert F. Lusch, Murali Mantrala, Robert W. Palmatier, Aric Rindfleisch, Lisa K. Scheer, Robert Spekman, Shrihari Sridhar
2015 Customer Needs and Solutions  
In this article, we lay out the challenges and research opportunities associated with business-to-business (B2B) buying.  ...  These challenges and opportunities reflect four aspects of B2B buying that the Institute for the Study of Business Markets (ISBM: www.isbm.org) has identified through a Delphi-like process: (1) the changing  ...  Using these printers, small firms can create (or download) digital files and print them for a variety of business-related uses, such as prototypes, replacement parts, or even small batch manufacturing.  ... 
doi:10.1007/s40547-015-0040-5 fatcat:ci2ke2pdi5ehpghstohzeic63u

JBS interviews three business leaders

Kim Foster
2008 Journal of Business Strategy  
Networks are a fantastic mechanism for brand experience and for communicating values. There is a perception that Facebook and Bebo are for young people only and not relevant to business.  ...  In an orchestra, a conductor takes charge and his direction must be followed for the piece to work. How can the players challenge that power?  ... 
doi:10.1108/02756660810886980 fatcat:zkr6eqc55ngc7msytu5gchqyum

Digital business strategies and competitive superiority

Muhammed Gul
2020 International Journal of Business Ecosystem and Strategy (2687-2293)  
In this article, it has been determined that businesses can develop their competitive advantage by creating new strategies in a digital environment.  ...  The companies have focused on their investments in social network advertising in order to keep themselves at the forefront and increase their profit rates.  ...  in small and medium-sized mechanical engineering enterprises.  ... 
doi:10.36096/ijbes.v2i1.106 fatcat:w5ylj3vyena7po2ibqilspcvmq

How Organization Business and Personal Business Can Use Social Media?

Saad Tahir, Dr. Masood Hassan, Hassan Tahir, Sherwin Kumar
2022 Zenodo  
The study will demonstrate the various ways in which businesses can use social media to increase their chances of survival.  ...  The aim of this study is to find out the strategies for private organizations and personal businesses to survive and boost sales through the power of social media.  ...  An increase in the number of clients for the business will result as a result of this growth (Holsapple et al., 2018) .  ... 
doi:10.5281/zenodo.6912034 fatcat:kpgpwyhc5jhknao4ljjoah5rvi

Business competitiveness from the business profile

Tania Nadiezhda Plascencia-Cuevas, Pedro Madrigal-Herrera, Laura Talina Rivera-Rivas, Celia Tonanzin Araiza-López
2020 Journal Business Administration and Business Economics Marketing Accounting  
However, all of the above mentioned depends directly on who carries out the business management of each business units, therefore, the present research aims to identify and analyze which is the profile  ...  of the entrepreneur that allows reaching the desirable indicators for competitiveness, specifically for the municipality of Bahía de Banderas, Nayarit.  ...  in a relatively short period of time, growth has led to the population increase rapidly and, furthermore, the demand for an improvement in their quality of life.  ... 
doi:10.35429/jbab.2020.7.4.1.11 fatcat:dwtfww7hujfenfsb2b7tmm3egm

Social Media Marketing and Business Success of Automobile Dealers in Rivers State

N. Gladson Nwokah, Felix Lebete Aeenee
2017 American Journal of Industrial and Business Management  
The overall effect for online researchers is that simple metrics based on an  ...  This study further suggests that additional studies should be carried out in other states of the country so that we can compare the outcome with the present study. business communications are rapidly evolving  ...  It is an impeccable means to test your ideas more cost-effectively than ever before, having the potential of being an integral part of any small business marketing [25] Some large companies are using  ... 
doi:10.4236/ajibm.2017.712092 fatcat:vdtuqgz64jb5hg66gljuiva42i

Failure to Launch: Critical Mass in Platform Businesses

David S. Evans, Richard Schmalensee
2010 Social Science Research Network  
In a very general model, we show how this hurdle depends on the nature of network effects, the dynamics of customer behavior, and the distribution of customer tastes.  ...  Platform businesses add value by facilitating interactions between customers who are attracted in part by network externalities.  ...  If consumer tastes turn out to be favorable and the critical mass constraint can be satisfied, growth generally follows, and the business can turn its attention to maximizing long-run profits.  ... 
doi:10.2139/ssrn.1353502 fatcat:d5lt6j5dk5b2php4fkqmmskpsq

Failure to Launch: Critical Mass in Platform Businesses

David S. Evans, Richard Schmalensee
2010 Review of Network Economics  
In a very general model, we show how this hurdle depends on the nature of network effects, the dynamics of customer behavior, and the distribution of customer tastes.  ...  Platform businesses add value by facilitating interactions between customers who are attracted in part by network externalities.  ...  If consumer tastes turn out to be favorable and the critical mass constraint can be satisfied, growth generally follows, and the business can turn its attention to maximizing long-run profits.  ... 
doi:10.2202/1446-9022.1256 fatcat:badclbfywvfp3cvof72p6xfnou

The Role of Marketing in Digital Business Platforms

Arvind Rangaswamy, Nicole Moch, Claudio Felten, Gerrit van Bruggen, Jaap E. Wieringa, Jochen Wirtz
2020 Journal of Interactive Marketing  
Digital business platforms (DBPs) such as eBay, Google, and Uber Technologies have seen enormous growth; this paper explores their salient characteristics, the role of marketing in helping DBPs succeed  ...  The DBPs' interactions and the data thus generated are key enablers of value creation and value appropriation on these platforms.  ...  Acknowledgments The authors acknowledge valuable feedback on prior drafts (alphabetical order) from Arne De Keyser, Manish Kacker, Aric Rindfleisch, Giampaolo Viglia, and Thijs Zwienenberg.  ... 
doi:10.1016/j.intmar.2020.04.006 fatcat:jjmhssdnjrakxouafanqcspdoa
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