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Analyzing seller practices in a Brazilian marketplace

Adriano Pereira, Diego Duarte, Wagner Meira, Virgilio Almeida, Paulo Góes
<span title="">2009</span> <i title="ACM Press"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/s4hirppq3jalbopssw22crbwwa" style="color: black;">Proceedings of the 18th international conference on World wide web - WWW &#39;09</a> </i> &nbsp;
Using actual data from a Brazilian marketplace, we analyze seller practices, considering seller profiles and strategies.  ...  The work also provides a comparative analysis of some selling practices in Brazil with popular worldwide marketplaces.  ...  We analyze the seller practices in this Brazilian marketplace, considering seller profiles and selling strategies. More than identifying and analyzing seller practices, we investigate two hypotheses.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1145/1526709.1526848">doi:10.1145/1526709.1526848</a> <a target="_blank" rel="external noopener" href="https://dblp.org/rec/conf/www/PereiraDMAG09.html">dblp:conf/www/PereiraDMAG09</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/ciz3b5zxkfb4vja4mvqku7ciiq">fatcat:ciz3b5zxkfb4vja4mvqku7ciiq</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20170808043611/http://wwwconference.org/www2009/proceedings/pdf/p1031.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/e7/2c/e72c84c1ea03c703a6734ad99a28234fd58ffbc4.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1145/1526709.1526848"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="external alternate icon"></i> acm.org </button> </a>

Moeda Seeds: E-Commerce and Crypto Solutions for Development

Letícia Cristina Kanegae, Adrian Kemmer Cernev, Eduardo Diniz
<span title="">2021</span> <i title="FapUNIFESP (SciELO)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/df4kghq3cfa3fnsomlrtiedk7e" style="color: black;">RAC: Revista de Administração Contemporânea</a> </i> &nbsp;
An example of it is Moeda Seeds, a Brazilian ecosystem operating to support financial inclusion and gender equality, two UN sustainable development goals, by facilitating access to microfinance for female  ...  in sustainable growth.  ...  (D) Sell on a third-party marketplace in Brazil Establish a strong partnership with an already consolidated marketplace in Brazil.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1590/1982-7849rac2021200224.en">doi:10.1590/1982-7849rac2021200224.en</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/xf42tgkh3nfybewze7js5x5twa">fatcat:xf42tgkh3nfybewze7js5x5twa</a> </span>
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The Legitimation of Global Football Brands in the Brazilian Marketplace

José Sarkis Arakelian, Eliane Zamith Brito, Benjamin Rosenthal
<span title="2020-01-01">2020</span> <i title="Escola Superior de Propaganda e Marketing (ESPM)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/77a6yemr4bd3nmz6o5fkmcifyu" style="color: black;">Internext: Revista Eletrônica de Negócios Internacionais</a> </i> &nbsp;
Main Results: The analysis provides evidence of the legitimation of global brands in the Brazilian market, and, in contrast to expectations based on previous studies, the legitimation of local brands was  ...  Objective: This research aims to examine the institutional changes triggered by the interplay between global and local brands to advance the understanding of the legitimation process in established marketplaces  ...  Such marketplace transformation can be explained by analyzing institutions and market practices.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.18568/internext.v15i1.540">doi:10.18568/internext.v15i1.540</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/qbiacva2tvc3zm6gjr7ztmzzaa">fatcat:qbiacva2tvc3zm6gjr7ztmzzaa</a> </span>
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Seller Strategies for Differentiation in Highly Competitive Online Auction Markets

Jesse Bockstedt, Kim Huat Goh
<span title="">2011</span> <i title="Informa UK Limited"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/54mp5eekpzbfrgawwofa3str7a" style="color: black;">Journal of Management Information Systems</a> </i> &nbsp;
Analyzing seller practices in a Brazilian marketplace. In J. Quemada and G. Leon (ed.), Proceedings of the 18th World Wide Web Conference. New York: ACM Press, 2009, article 18. 48.  ...  Analyzing a large data set of eBay auction listings for identical products, we found strong evi- dence that the reputations of competing sellers in an auction marketplace significantly moderate the effects  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.2753/mis0742-1222280307">doi:10.2753/mis0742-1222280307</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/m6ktiega25a43dq2bhbhmppn7u">fatcat:m6ktiega25a43dq2bhbhmppn7u</a> </span>
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The art and economics of international negotiations: Haggling meets hurrying and hanging on in buyer–seller negotiations

Ursula F. Ott
<span title="">2016</span> <i title="Elsevier BV"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/xdzjembiinfxvj4wmmlo33s22q" style="color: black;">Journal of Innovation &amp; Knowledge</a> </i> &nbsp;
The results show the multi-active bargaining types from a seller and a buyer perspective. The differences in international negotiation behavior show the problems of cultural collisions.  ...  JEL classification: C78 D8 F5 Z1 Keywords: International negotiations Bargaining games One-sided incomplete information Buyer-seller bargaining Culture a b s t r a c t This paper offers a theoretical model  ...  Corollary 2a (Brazilian Buyer -American Seller). If a multiactive buyer offers price p M , the linear-active seller either accepts or rejects in a short period of time.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1016/j.jik.2016.01.014">doi:10.1016/j.jik.2016.01.014</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/rxcf5b6rurah7eopmmn75ipcgu">fatcat:rxcf5b6rurah7eopmmn75ipcgu</a> </span>
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Copied goods and the informal economy in Brazil and China: outlining a comparison of development models

Rosana Pinheiro-Machado
<span title="">2012</span> <i title="FapUNIFESP (SciELO)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/qxx6necitjasvc4ui4ptqoo2ge" style="color: black;">Vibrant: Virtual Brazilian Anthropology</a> </i> &nbsp;
Despite the fact that the informal economy and the market for copies play an important role in both countries, the Chinese state views such activities as drivers of its development, while the Brazilian  ...  This means that China and Brazil are now supposed to deal with the so-called piracy and their marketplaces.  ...  Until 2009, there was a street vendor marketplace in the center of the city with around 500 authorized sellers.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1590/s1809-43412012000100012">doi:10.1590/s1809-43412012000100012</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/u3o63af2sncijne55accvjjeke">fatcat:u3o63af2sncijne55accvjjeke</a> </span>
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PIRACY, CIRCULATORY LEGITIMACY, AND NEOLIBERAL SUBJECTIVITY IN BRAZIL

ALEXANDER S. DENT
<span title="">2012</span> <i title="Wiley"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/kvne23ienzehfhy2zrytp4miri" style="color: black;">Cultural Anthropology</a> </i> &nbsp;
In short, in this Brazilian case, the desires both to practice piracy and to eradicate it have local roots.  ...  Customers and sellers continually restate the way in which this informal economy solves current Brazilian problems of high unemployment.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1111/j.1548-1360.2012.01125.x">doi:10.1111/j.1548-1360.2012.01125.x</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/tkikbqjshvcvzawax6subjiq74">fatcat:tkikbqjshvcvzawax6subjiq74</a> </span>
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Sociomaterial Practices: Challenges in Developing a Virtual Business Community Platform in Agriculture

Norberto Hoppen, Amarolinda da Costa Zanela Klein, Eduardo Henrique Rigoni
<span title="2017-08-07">2017</span> <i title="FapUNIFESP (SciELO)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/uhhsmbadtnhkpfvcoufkuxxdcm" style="color: black;">BAR: Brazilian Administration Review</a> </i> &nbsp;
We adopted a sociomaterial perspective based on the mangle of practice concept (Pickering, 1993) to investigate this failure, by analyzing the key challenges involved in developing a VBC platform in an  ...  However, a number of challenges surfaced during the process, which led to a failure in the VBC platform's diffusion.  ...  Acknowledgements We thank the Brazilian research funding institutions CNPq (Conselho Nacional de Desenvolvimento Científico e Tecnológico) and FAPERGS (Fundação de Amparo à Pesquisa do Estado do Rio  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1590/1807-7692bar2017170006">doi:10.1590/1807-7692bar2017170006</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/ihhzv4aizvdltisiul5y3aizty">fatcat:ihhzv4aizvdltisiul5y3aizty</a> </span>
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Brazilian Foods and Territories Digital Platform: Conceptual Bases for Development / Plataforma Digital Alimentos e Territórios Brasileiros: Bases Conceituais para o Desenvolvimento

Édson Luis Bolfe, João Flavio Veloso Silva, Denis Sautier, Daniel de Castro Victória, Carla do Nascimento Macario
<span title="2021-08-16">2021</span> <i title="South Florida Publishing LLC"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/yjhnsolib5girfvx3wwulqklna" style="color: black;">Brazilian Journal of Development</a> </i> &nbsp;
This article aims to present the conceptual bases for the development of a Brazilian Digital Platform for Food and Territories involved bibliographic research methodology, analysis of international platforms  ...  The main result obtained was the modeling of the digital platform based on a multiscale view associated with the confluence of six conceptual aspects: Territories, Localized Food Systems, Brazilian Regional  ...  different public and private organizations in order to rescue, recognize and incorporate regional foods in the daily food practices.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.34117/bjdv7n8-376">doi:10.34117/bjdv7n8-376</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/5g3cndxcmrg4dmn5u2twlzh35u">fatcat:5g3cndxcmrg4dmn5u2twlzh35u</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20210911014439/https://www.brazilianjournals.com/index.php/BRJD/article/download/34547/pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/3f/6c/3f6cbbf9f64672316423a4466519fd5adc57ea6a.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.34117/bjdv7n8-376"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Comparison of approaches to legal regulation of e-commerce in the BRICS countries

Evgenia Serova
<span title="2020-12-28">2020</span> <i title="Faculty of Economics, Lomonosov Moscow State University"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/ybrshxi36rdyhgmoztfogn3pbm" style="color: black;">BRICS Journal of Economics</a> </i> &nbsp;
In the course of the study, it was concluded that the existence of a single normative act regulating exclusively legal relations within the framework of electronic commerce was the most effective way of  ...  legal regulation in this area.  ...  In 2020, India introduced the Consumer Protection (E-Commerce) Rules, which aims to restrict the practice of giving some sellers preferential treatment.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.38050/2712-7508-2020-1-4-5">doi:10.38050/2712-7508-2020-1-4-5</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/3mbqllhoxrcb5btlpl74nrlfv4">fatcat:3mbqllhoxrcb5btlpl74nrlfv4</a> </span>
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Online and offline integration: omnichannel a strategy for increasing sales and strenghtening corporate reputation / Integração online e offline: omnicanal uma estratégia para aumentar as vendas e fortalecer a reputação corporativa

Cláudia Maria Arantes de Assis Saar, Jacks de Mello Andrade Junior, Rafael Vergili, Roberta Scheibe
<span title="2021-08-18">2021</span> <i title="South Florida Publishing LLC"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/yjhnsolib5girfvx3wwulqklna" style="color: black;">Brazilian Journal of Development</a> </i> &nbsp;
by Brazilians ", according to data from portalbrasil 1 .  ...  However, other communication vehicles are gaining space in the national territory, a phenomenon that has also happened in a large part of the world.  ...  THE OMNICHANNEL PRACTICE IN BRAZIL Despite being spreading rapidly as a retail sales model, the omnichannel concept is not yet widely applied in Brazilian companies.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.34117/bjdv7n8-458">doi:10.34117/bjdv7n8-458</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/z62jhqinqrdjrglhbi53f6aghu">fatcat:z62jhqinqrdjrglhbi53f6aghu</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20210910182605/https://www.brazilianjournals.com/index.php/BRJD/article/download/34713/pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/c7/1f/c71fc7812514ccc474dc3b8dccca5f3e6c27d5ed.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.34117/bjdv7n8-458"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

THE EXPANSION OF ONLINE DISPUTE RESOLUTION IN BRAZIL

Ricardo Vieira de Carvalho Fernandes, Colin Rule, Taynara Tiemi Ono, Gabriel Estevam Botelho Cardoso
<span title="2018-07-17">2018</span> <i title="Uopen Journals"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/dqvor6qlw5g6ng34k62ucm2sr4" style="color: black;">International Journal for Court Administration</a> </i> &nbsp;
One might even say that the Brazilian legal system is almost in a state of bankruptcy; its slowness is shocking, its lack of efficiency is crippling, and it is proving inadequate to achieve its core mission  ...  Costs to litigants reached R$ 9.2 billion in court fees in a single year  ...  In this article, we intend to analyze the Brazilian conflict resolution system and the initiatives aligning it to global trends promoting ODR.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.18352/ijca.255">doi:10.18352/ijca.255</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/g4ufoi47nrewbmwic7oybrqe4a">fatcat:g4ufoi47nrewbmwic7oybrqe4a</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20200212033637/https://www.iacajournal.org/articles/10.18352/ijca.255/galley/264/download/" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/f3/2b/f32b6cdbc7a72e52bf68e949128e0194243fe1ae.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.18352/ijca.255"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Selling sex: what determines rates and popularity? An analysis of 11.5 thousand online profiles [article]

Alicia Mergenthaler, Taha Yasseri
<span title="2020-06-28">2020</span> <i > arXiv </i> &nbsp; <span class="release-stage" >pre-print</span>
Online platforms that sex workers use to advertise services have become an increasingly important tool in studying a market that is largely hidden.  ...  However, the practice of selling sex is often hidden due to stigma and the varying legal status of sex work.  ...  In particular, more visibility into the safety practices online sellers engage in would add to the literature, especially considering the high granularity of personal data on their profiles.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener" href="https://arxiv.org/abs/2006.15648v1">arXiv:2006.15648v1</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/fewdlytvifaepa3u3m6gnxnyv4">fatcat:fewdlytvifaepa3u3m6gnxnyv4</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20200708022918/https://arxiv.org/pdf/2006.15648v1.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/fc/50/fc5020b895a1f451ab37ea8d342a13abd29261be.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener" href="https://arxiv.org/abs/2006.15648v1" title="arxiv.org access"> <button class="ui compact blue labeled icon button serp-button"> <i class="file alternate outline icon"></i> arxiv.org </button> </a>

Lessons from the fastest Brazilian unicorn

André Luiz Tavares Damasceno, Cristiano Morini, Gean Lucas Pannellini
<span title="2021-11-25">2021</span> <i title="Emerald"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/d3mpiuf7qrbfflctnw4b2lq25u" style="color: black;">Innovation &amp; Management Review</a> </i> &nbsp;
PurposeThe purpose of this paper is to analyze the process of why a Brazilian digital startup company reached unicorn status the fastest.Design/methodology/approachAfter the literature review, the authors  ...  This is a case of a company in the direct home-buying space.Practical implicationsThe contribution of this paper is both practical, with the seven lessons, and theoretical.  ...  The authors also thank the participants in the interview process from Company A.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1108/inmr-05-2021-0070">doi:10.1108/inmr-05-2021-0070</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/7yc7xdkivjf4blmjxdwewbwsru">fatcat:7yc7xdkivjf4blmjxdwewbwsru</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20220422132547/https://www.emerald.com/insight/content/doi/10.1108/INMR-05-2021-0070/full/pdf?title=lessons-from-the-fastest-brazilian-unicorn" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/a9/73/a973a44abc133b9465cab05c83e485601827d660.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.1108/inmr-05-2021-0070"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>

Technological and Productive Density in Sectoral Innovation Systems: The Case of the Brazilian Aeronautics Industry

Marcio da Silveira Luz, Sergio Luiz Monteiro Salles-Filho
<span title="">2011</span> <i title="SciELO Comision Nacional de Investigacion Cientifica Y Tecnologica (CONICYT)"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/5lqw3qinp5atjn6nkdrybbisni" style="color: black;">Journal of Technology Management &amp; Innovation</a> </i> &nbsp;
The conclusion drawn is that the competitiveness of the Brazilian aircraft industry depends on the continuing supply of technology in international markets.  ...  It focuses on Embraer and hence on the Brazilian aeronautics industry.  ...  Military and government orders are important to other systems but it was practically absent in the recent evolution of the Brazilian AISIS.  ... 
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.4067/s0718-27242011000400005">doi:10.4067/s0718-27242011000400005</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/wsphxlclnvawrhqsux5zq4idh4">fatcat:wsphxlclnvawrhqsux5zq4idh4</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20170815124216/http://www.scielo.cl/pdf/jotmi/v6n4/art05.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/51/dc/51dc812f96680f6b1828e37e233f04e6914c0aa6.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.4067/s0718-27242011000400005"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> Publisher / doi.org </button> </a>
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