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A Qualitative study on Innovation and Dimensional aspects of Omnichannel Retail Business Model
2022
International Journal of E-Business Research
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The study has used Business Model Canvass (BMC) as a tool for strategic analysis. The study presents findings about business model and strategies in Omnichannel context from Indian retailers. ...
The study is exploratory and qualitative in nature, based on primary and secondary data sources collected from varied retail sectors such as fashion, furniture, eyecare and electronics . ...
Similarly, a few respondent retailers in the fashion sector have set up brick and mortar outlets as 'fit studios' not only to ensure physical and online presence, rather implement an integrated marketing ...
doi:10.4018/ijebr.294108
fatcat:5ly2rez5ujeivg5egg36hliugu
Hybrid Customer Interaction
2015
Business & Information Systems Engineering
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Reflecting these developments, this paper outlines the main aspects of an integrated hybrid customer interaction based on convergence aspects. ...
In order to implement this hybrid customer interaction strategy, the bank changed its organization and implemented new processes. ...
doi:10.1007/s12599-014-0366-9
fatcat:eniaz2wo6ncx3fsuq3p25ruyqa
IT Roadmap to Improve Business Strategy using TOGAF ADM: A Case Study of Government-Owned Electricity Company
2019
Journal of Physics, Conference Series
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Service industry in Indonesua has applied IT to conduct and establish their business process through automation and integration in order to achieve effectiveness and efficiency, especially in the industry ...
However, there is still no alignment between business strategy and IT assets. ...
To make the application is useful and can be used properly, implemented of EA is necessary for integrated the IT in order to align with the business of the existing process, Second, the lack of integration ...
doi:10.1088/1742-6596/1361/1/012017
fatcat:b4qbx6bzcfgvbnbgqhzssljjoq
E-Tailing: An Analysis of Web Impacts On The Retail Market
1970
Journal of business strategies
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The Web can either be used as a marketing tool,which is integrated into traditional business strategies, or can be viewed as anew marketplace, which demands new business design. ...
Differences betweenthese two views will have strategic and implementation implications for bothtraditional and startup retailers as they adapt to Web marketing. ...
Thus, the strategy formation and implementation processes are largely trial-and-error based. Feedback from early implementation is needed and used for strategic adjustment. ...
doi:10.54155/jbs.19.1.73-93
fatcat:ic6ocdfcrrcxvdtrhut2kzdi6e
An Empirical Based Proposal for Mass Customization Business Model in Footwear Industry
[chapter]
2013
IFIP Advances in Information and Communication Technology
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The studies on mass customization are actually mostly focused on product development and production system aspects. This study extends the business modeling including also Supply Chain aspects. ...
This research aims at developing a business model for companies in the footwear industry interested in implementing Mass Customization with the goal of offering to the market products which perfectly match ...
Based on our analysis company A is the only company using integrated information system to facilitate MC implementation. ...
doi:10.1007/978-3-642-40352-1_39
fatcat:ikznyjjv5vesbnxizmhd2ucnju
Challenges, Opportunities, and Lessons Learned: Sustainability in Brazilian Omnichannel Retail
2021
Sustainability
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This study aimed at analyzing the process of implementing omnichannel strategies and identifying contributions omnichannel has to sustainability. ...
Results suggest that the most viable solution, given a company's investment capacity, is implementing an e-commerce platform that results in greater integration, profitability, and sustainability of the ...
Integration of offline and online businesses proved a cogent strategy for balancing these foundations, and thus the omnichannel is ideal because it reconciles these two aspects. ...
doi:10.3390/su13020666
fatcat:7l7kgjndnreqloiwwlksqwwiau
An Overview on Omnichannel Inventory Strategy under Uncertain Demand
2021
American Journal of Industrial and Business Management
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At present, the research on omnichannel inventory strategy is mostly based on a specific omnichannel model inventory strategy research. ...
caused by the competition and cooperation between channels, and provide a scientific basis for omnichannel inventory management. ...
At present, many retailers in the industry have implemented omni-Q. Du channel practices, and they are facing many problems in the process of integrating online and offline channels. ...
doi:10.4236/ajibm.2021.115033
fatcat:yrbsn5hlk5gntaer2v35umzn5e
Strategic Marketing Management Influence on Making E-Commerce Promotions
2022
International Journal of Scientific Research and Management
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For the development of a business not only its product or services matter but also the environment, customer, and technology matter play a crucial role. ...
In this regard, this paper accumulates the implications of strategic management and marketing approaches on e-commerce promotion from a number of business ventures in general. ...
EM-2022-2955 chosen business. If implemented accurately, SMM and e-commerce marketing could yield impressive outcomes for business growth and profitability. ...
doi:10.18535/ijsrm/v10i1.em11
fatcat:lrufbxjuxrhbjlsdbut3crnjwm
An Exploratory Study of Omni-Channel Retailing Strategies in the Drugstore Industry: The Case of B Company in Taiwan
2020
International Journal of Business and Applied Social Science
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and consumers together to connect virtual and physical networks. ...
The study findings indicated that omni-channel retailing strategies were becoming more popular and the case company will continue to implement this kind of retailing strategy. ...
"Virtual and physical integration" (also known as O2O: Online to Offline/ Offline to Online) is a business model that combines online and offline. ...
doi:10.33642/ijbass.v6n9p1
fatcat:wytq5kzjjzgv3hqel23m2qiaf4
Cross-channel cooperation: on the collaborative integration of online and offline business models of e-entrepreneurs and traditional SMEs
2008
International Journal of Entrepreneurship and Small Business
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Drawing on market-and resource-based considerations, we examine the rationale behind collaborative cross-channel strategies, propose a classification of cooperation forms and give implications for e-entrepreneurs ...
Cross-channel cooperation enables firms to integrate online and offline business models without extending themselves beyond their means or competencies. ...
Thus, "a definition of business in terms of what it is capable of doing may offer a more durable basis for a strategy than a definition based on the needs which the business is to satisfy" (Grant, 1991 ...
doi:10.1504/ijesb.2008.018629
fatcat:dyxoaohshfh57bebembdeqjyq4
The 4S Web-Marketing Mix model
2002
Electronic Commerce Research and Applications
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The four S elements of the Web-Marketing Mix framework present a sound and functional conceptual basis for designing, developing and commercialising Business-to-Consumer online projects. ...
It argues that applying the traditional approach, based on the 4Ps paradigm, is also a poor choice in the case of virtual marketing and identifies two main limitations of the framework in online environments ...
, limited interaction and no Based on these aspects the following suggestions online transaction possibilities. ...
doi:10.1016/s1567-4223(02)00006-6
fatcat:lsaxfd7j7jbvzj2ofszz4ktyyq
Enhancing Online Business Marketing to Expand Market Shares through IT Governance
2017
Proceeding of the Electrical Engineering Computer Science and Informatics
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Online business marketing applied to expand market shares is inextricably connected with availability and reliability of IT governance. ...
In addition, questionnaires with each process divided based upon the levels were in use. These levels were served by using Guttman Scales. ...
Selection of IT control processes requires capabilities to identify and implement buisness strategies and IT continuously in IT-based businesses [26] . ...
doi:10.11591/eecsi.v4.1037
fatcat:ptqfvvf77zgfhhjces4wuu7ob4
Business modelling with UML: the implementation of CRM systems for online retailing
2003
Journal of Retailing and Consumer Services
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The paper identifies and analyses the main advantages of the Unified Modelling Language for Business Modelling, presenting a general example of Business Modelling for CRM implementation in online retailing ...
In the highly competitive digital market, the implementation of a Customer Relationship Management (CRM) strategy may represent the difference between success and failure for online retailing firms. ...
objectives. * Modelling-model before construction. * Implementation-create a system architecture based on experience, implement business processes based on best practices, build the system with components ...
doi:10.1016/s0969-6989(03)00004-3
fatcat:sfobq33d5vh35bjkrwn575ic5u
Implementation Path of New Retail of Power Grid Enterprise Based on Customer Perception
2020
DEStech Transactions on Social Science Education and Human Science
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This paper can provide reference support for grid enterprises to develop new retail business. ...
of objectives, business hall re molding, designs the specific implementation path of "new retail" in power grid companies. ...
knowledge to upgrade and transform the production, circulation and sales process of commodities, reshape the business structure and ecosystem, and deeply integrate online, offline and logistics. ...
doi:10.12783/dtssehs/eelss2020/34616
fatcat:jvuaexvgabbl5njranw4x35v5i
Click and Mortar Strategies Viewed from the Web: A Content Analysis of Features Illustrating Integration Between Retailers' Online and Offline Presence
2005
Electronic Markets
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Despite case study evidence for the benefit of this approach, an analysis of the websites of nearly 1,000 US-based retailers having both an online and offline presence reveals that a high degree of integration ...
E-commerce researchers have shown that retailers are increasingly following a click and mortar strategy, whereby online and offline channels are becoming more integrated. ...
Note that the US Census Bureau potentially underestimates total consumer-oriented e-commerce activity, since the Census does not include online travel, financial services, and ticket agencies in their ...
doi:10.1080/10196780500208632
fatcat:cdransg4cna7dajaq2zwoqehny
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