A Study of Marketing Communication in Improving the Ability of MSMEs to Survive in the COVID-19 Pandemic: Digital Literacy Perspective

by Muh. Yahya, Elpisah, Muh. Fahreza, Zulfaida

Released as a paper-conference in Advances in Economics, Business and Management Research by Atlantis Press.

2022

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Year 2022

DOI 10.2991/aebmr.k.220107.039

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ISSN-L: 2352-5428

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A Study of Marketing Communication in Improving the Ability of MSMEs to Survive in the COVID-19 Pandemic: Digital Literacy Perspective release_xznu2jbxbbckzegil5peivj36q