@book{knox_kubacki_rundle-thiele_2020, 
  title={Stakeholder Involvement in Social Marketing}, 
  DOI={10.4324/9780429055898}, 
  publisher={Routledge}, 
  editor={Knox, Kathy and Kubacki, Krzysztof and Rundle-Thiele, Sharyn}, 
  year={2020}, 
  month={Oct}
  }