CHOSEN PROBLEMS OF THE ECONOMICS OF THE FOOTBALL release_rev_4dc72f20-7ed1-44de-956e-7b0ffde1f747

Abstract

The situation of the contemporary football is becoming like other fields of the social life which are undergoing principles of economics. If this is the case sport is undergoing the game of the supply and demand, becoming goods functioning in the consumer era. The football show is based on similar principles, what visit on the market or in the retail park. Consumers are paying for the admission and expect fulfilling certain needs. Around the football as phenomena about the enormous potential business and media entities are gathering. They are penetrating into sport where the rate of return of the invested expenditure will be biggest. Oblivious to everything football water parsnips which they are generating are investing the greatest interest of potential fans. Customers are choosing water parsnips which offer the best quality and the level of the game. Best at this situation attract the greatest interest of fans what is becoming an important bargaining card in conversations with sponsors. Mass-media however, particularly television, are paying big financial means for rights to transmission of the best leagues. As a result of the commercialization of the football they are formed in her range: centre-outskirts. The FIFA and the UEFA in the face of this situation, are implementing principles financial fair play, and large of this football world are using large expenses, rather than frugalities. However it is hard for football larger companies to survive on the peak throughout several dozen years. Teams compete on the court, but not always it is transferred into increasing or the reduction in the number of their fan-2 customers. The attachment to the club mark isn't connected neither with the quality, nor with the price delivered by the club of the product-albeit the most the best clubs have fans. Portraying the intricacies of managing sports clubs and the economic bill is a purpose of authors of the article.
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