An Analysis of Brand Association Perception Using N400 Evoked Potential

by Anastasia Nedelko, Olga Lupova, Alexey Gorin, Aleksandra Kuznetsova, Vasily Klucharev, Anna Shestakova

Published in Social Science Research Network by Elsevier BV.

2017

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Year 2017
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DOI 10.2139/ssrn.3029154

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ISSN-L: 1556-5068

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An Analysis of Brand Association Perception Using N400 Evoked Potential release_7jjp62vcznhndndhtscod3v3ae