ISSN Portal
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Journal of Marketing Communications for Higher Education
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Boston College University Libraries
Homepage URLs
http://ejournals.bc.edu/ojs/index.php/JMCHE |
Example Publications
Temporary Contractors & Full-Time Employees:
Drew Thompson Hooke M.S.L.A., C.T.S. University of Maine
2021
|
Journal of Marketing Communications for Higher Education
doi:10.6017/jmche.v1i4.13603
Impact of US-China Trade War on Graduate School Selection
Brian A. Swanson, Mary K. Swanson, Huan Wang
2020
|
Journal of Marketing Communications for Higher Education
doi:10.6017/jmche.v1i3.12843
It Only Works if it All Works: An Analysis of Integrated Marketing Communications and its Application for Enrollment Management Marketers
Christopher Huebner
2020
|
Journal of Marketing Communications for Higher Education
doi:10.6017/jmche.v1i3.12201